Mobile Devices

Overview

Mobile Devices uses consumer and IT-executive surveys, case studies and usage models to help companies understand consumer adoption of new mobile platforms and technologies and how to maximize the revenues associated with consumer behavior patterns.

Mobile Devices allows clients to understand the difference between integration and convergence, to understand how multiple devices will converge into one in the future and also how separate devices are evolving to work together in new ways.

Covering the leading vendors creating mobile devices and software applications, this research service helps vendors and other mobilestakeholders understand which devices and applications will be successful with consumers and why, and prepares companies to seize the market opportunities created by new mobile platforms.

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Research Topics

Feature Phones, Smartphones & Consumer
VOIP Phones
PDAs
Laptops & UMPCs
Media Players
GPS Devices
Smart Watches
eBook Readers
Digital Cameras
Mobile iPod Accessories
Placeshifting
Bluetooth & Other PAN Technologies
Headphones & Headsets

	GPS Devices Moving Beyond Automobile Integration Concept Report June 20, 2008 Global positioning system (GPS) devices will remain popular as vendors look to differentiate their products from offerings optimized for in-vehicle use.
	Mobile Technology Using Fashion to Differentiate in a Commodity Market Concept Report June 13, 2008 Vendors are increasingly focusing on form as well as function as they introduce mobile technology products in 2008.
	Optimized Devices The Role of Niche Devices in a World of Convergence Concept Report May 9, 2008 Vendors are increasingly adding more functionality to their devices, raising questions of consumer use models.
	Wireless Ubiquity Integration in Consumer Electronics Providing Differentiation in Mature Market Concept Report April 25, 2008 More devices are going wireless with the integration of Bluetooth, Wi-Fi, and other wireless technologies.
	The Mobile Rule of Three Vendors' Devices Must Not Be Mobile Device Number Four Concept Report April 4, 2008 Vendors are marketing an array of mobile devices to consumers, but consumers will not carry them all.
	Converged Handsets Understanding Consumer Adoption Vision Report December 7, 2007 With more vendors introducing handsets with features beyond telephony, understanding the role of converged and integrated devices is extremely important to handset vendors, consumer electronics (CE) vendors, and carriers. While there has been much focus on the so-called smartphone, there are whole classes of new devices with features and functions that also need to be understood.
	Cameras and Camera Phones Understanding Contextual Roles for Consumers to Drive Revenues Concept Report November 14, 2007 Camera phones have grown in both market penetration and sophistication, raising the question of when, if ever, camera phones will displace digital cameras among consumers.