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European Portable Device Forecast, 2008 to 2013
Concept Report
Mark Mulligan -
September 30, 2008
Sony reported that PlayStation Portable (PSP) sales exceeded those of PlayStation 2 and 3 combined in the second quarter of 2008, with global sales of more than 3.7 million.
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European Digital Home Forecast, 2008 to 2013
Concept Report
Tushi Banerjee -
August 29, 2008
The growing affordability of digital devices along with rising Internet, broadband, and wireless adoption will lead to the increasing pervasiveness of digital devices in European households.
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European Paid Content and Activity Forecast, 2008 to 2013
Concept Report
Mark Mulligan -
July 14, 2008
Music is the most successful online content genre in an otherwise modestly performing European paid content market, despite digital music revenues having been too small to offset the impact of declining CD sales.
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Central and Eastern European Internet Access Forecast, 2008 to 2013
Concept Report
Mark Mulligan -
April 23, 2008
Increased affordability of PCs and broadband Internet access will continue to spur strong growth in Internet adoption in central and Eastern Europe (CEE).
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European Digital TV Forecast, 2007 to 2012
Concept Report
Mark Mulligan -
February 21, 2008
Adoption of digital TV (DTV) is leading to an increase in the number of free-to-air TV channels, which challenges pay-TV operators to differentiate. Meanwhile, consumers' purchasing of high-definition TV (HDTV) sets is creating a growing opportunity for pay-TV operators to market HD services.
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European Internet Demographics Forecast, 2007 to 2012
Concept Report
Tushi Banerjee -
January 29, 2008
The composition of the online population is changing as Internet use becomes increasingly ubiquitous in Europe.
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European PC Digital Music Forecast, 2007 to 2012
Concept Report
Mark Mulligan -
December 18, 2007
Nokia's Comes-with-Music initiative with Universal Music is indicative of a changing approach of record labels—in response to the accelerated decline of recorded music revenues and modest performance of digital music.
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Classic Influentials in Europe
Profiling Influential Users and Determining Methods for Reaching Them
Concept Report
Galina Naydenova -
October 8, 2007
Almost one-quarter of European online users say they influence their peers regarding either entertainment or technology. They therefore represent an attractive and sizable market segment. This report examines these users' key demographic and attitudinal variables, online use patterns, as well as variations by country, while determining marketing tactics to reach them.
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European Internet Retail Forecast, 2007 to 2012
Growth Dominated by Three Largest Markets
Concept Report
Mark Mulligan -
October 1, 2007
Revenue growth will increasingly rely on growth in average spending per online buyer, as European online buyer penetration pushes further into the mainstream.
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European Internet Access Forecast, 2007 to 2012
Concept Report
Mark Mulligan -
July 31, 2007
Widespread dynamic broadband adoption in Europe has changed expectations of the online experience among both relatively more experienced users and relatively less tenured users who have broadband as their first Internet connection.
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European Online Video Use
Early Adopters Still Key
Concept Report
Mark Mulligan -
July 25, 2007
YouTube launched seven local sites in June 2007, responding to growing European demand.
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European Baby Boomers
Demographic Profile and Online Behavior
Concept Report
Galina Naydenova -
May 8, 2007
Baby boomers represent a typically attractive marketing segment. The following report analyzes the demographic profile and online behavior of baby boomers in Europe.
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